The iF product design award covers all areas of product design. It serves as a platform for design-relevant innovations, thus recognizing today's globally networked world and its related dynamics.

Since 1953, the iF product design award has been recognized as a label for good design.

The awards ceremony iF product design award 2010
1,016 companies from 39 different nations competed for an iF product design award 2010, submitting
a total of 2,486 products for adjudication by an international panel of experts. 778 products merited
an iF product design award 2010, with 50 of them also selected to receive an iF gold award.

Some 1,000 design aficionados, award winners and invited guests were in attendance on March 2 in
Hannover to honor the winners of an iF gold award. This day also marked the opening of the six-month
iF product design award exhibition 2010, in which the 778 award-winning products are publicly displayed,
as well as the publication date for the iF product design award yearbook 2010.