With the advance of technology and globalization, anyone can design, customize and build almost anything. Whether it is catering to one or catering to the masses, the DIY movement has created a multi-billion dollar market. DIY is a means of self-expressions, and has inspired companies like Nike, T-Mobile and Apple to empower and engage customers.

What is DIY design? How does it affect industrial design? Is it a threat or an opportunity? Who is a DIY designer? Can you be sure? Learn the answer to these questions and more by attending a cross-craft conversation at IDSA 2010. Draw inspiration from designers, musicians, chefs, artists and more. Harness the energy and passion of the DIY movement.

Interested in speaking during the International Conference? Check out the Call for Speakers and Workshops for information on how you can submit a proposal for consideration. Submissions are due April 9.

Attention Educators:
You're invited to submit an abstract for a paper, presentation, panel discussion or poster for the DIY and Education Preconference Symposium, which will be held Wednesday, August 4, just prior to the start of the International Conference. Abstracts are due March 26, so review the criteria for submission and share your expertise with the design education community!

Venue:
Hilton Portland & Executive Tower
921 SW 6th Avenue
Portland, OR 97204
Phone Reservations: 503.226.1611

Rate: $158 Single/Double, plus taxes
Group Name: Industrial Designers Society of America

A limited number of rooms have been reserved for the evenings of Tuesday, August 3–Sunday, August 8, at a rate of $158/night plus taxes for a single or double. You must specify that you are with “Industrial Designers Society of America” when making your reservations to receive the discounted rate. Room reservations must be made by Wednesday, July 14. Additionally, "Industrial Designers Society of America" rates will be honored three days before and three days after the conference dates, based on guestroom and rate availability.