To equip you, whatever your role, to tackle brand identity briefs creatively and confidently.
(MICHAEL JOHNSON, CREATIVE DIRECTOR, JOHNSON BANKS)

Ah, brands. We all love them, we all use them, but does anybody really know what the hell they are? Identities, personalities, strategies, experiences, guidelines and even, onions: behind all that faux science there are new ways of working that influence our client’s expectations. This is a practical Masterclass on branding. It will demystify the whole business – giving you the knowledge, the vocabulary and the creative approach to tackle branding with confidence. Staying on brand can be difficult: falling off can be disastrous. It’s time to get up to speed, take this session now.
 
 

The next session will be:
16/03/2010
 

Duration
1 day

Fee
£500

Max delegates
14