The living advertising legends are leading stars in the sky, today’s golden winners are new wind in creative sails

The idea of Istanbul Golden Stage at Intercontinental Cup’s Creative Summit is to present actual festivals winners from four continents together with their winning works, personal views, visions and messages.

During three hours program we will follow 15 minutes long ideas of contemporary creativity in advertising from four parts of the world. Genius loci, spirit of the place and understanding of the time will be red line of creative firework which explosion is to be expected on the Istanbul stage.

Creative Summit will start on Thursday, January 26 in the morning with Golden Stage presentations by:
•    Khalid Osman, Creative Director, DDB Singapore
•    James Dennis Makanas, Deputy Executive Creative Director at BBDO Bangkok
•    Yasuharu Sasaki, Creative Director, Dentsu, Tokyo and New York
•    Hugo Corredor, Creative Director at Sancho BBDO, Colombia
•    Martin Nino Goldberg, Creative Director at Y& R Argentina
•    Moacyr Netto, Creative Director and Head of Digital/Integration at DM9DDB, Brazil
•    Evgeny Primachenko, Deputy Creative Director, Voskhod Russia Yekaterinburg
•    Pawel Heinze, Executive Creative Director, Leo Burnett Poland
•    Adrian Botan, Regional Creative Officer for CEE McCann Erickson, Partner and Executive CD, McCann Erickson, Romania

Unleashing your creative potential

Would you like to tap into your vast resources of creative potential? Would you like to explore new and better ways of thinking and extend your repertoire of thinking skills and strategies? Creative Thinking is a valuable resource, which is becoming ever-increasingly important if we are to meet the challenges and opportunities presented by our fast-changing world.

Dr. Edward de Bono will present at the 5th Intercontinental Advertising Cup and Summit, in Istanbul. This will be a rare opportunity to learn practical strategies from the master of creative thinking himself, tools which will be invaluable in your professional, social, academic and personal lives.

Dr. Edward de Bono, one of the world’s most pre-eminent thinkers, is the inventor of Lateral Thinking. His thinking skills are powerful and simple techniques, which can be learned easily by anyone and used in a deliberate manner.

"If you haven't heard of Edward de Bono or of Lateral Thinking, perhaps you have been too busy thinking in conventional ways." - Forbes Magazine

"I believe Dr. de Bono's work in teaching people to think may be the most important thing happening in the world today." - George Gallup

This presentation will be useful to all those who are interested in improving and expanding their potential for innovative, conceptual, critical and creative thinking.

Dr. Edward de Bono’s speech will be on Friday, 27 January 2012, at the Ritz-Carlton Hotel in Istanbul. Learn more about the programme and ensure yourself a seat at the Intercontinental Advertising CUP and Summit. Deadline for the Early Bird participation fee (250 € + VAT) is 31 December 2011!

The second Young CUP Competition, Turkish Touch on your skin, is now open!

Istanbul's fascinating soul leaves a mark on everyone who ever visits the city. As far as we know, nobody was ever left untouched after experiencing the city's warm hospitality and its impressive history. Many fall in love with the city to the extent at which they want to carry some of the city's spirit home.

This is where young creative’s body interventions come into play. We challenge all young creatives to come up with the most original, the most powerful and the most inspirational Turkish mark on human skin! To design their own piece of jewelry, draw a tattoo or invent a unique piercing, inspired by the City with a hundred names.

Authors of the best three works will be awarded with full participation at Intercontinental Advertising CUP and Summit (travel, accommodation and participation fee covered).