The major world competition exclusively devoted to packaging design, Pentawards 2010, will be judged by an international jury (Europe, the Americas, Asia-Pacific) composed of eminent marketing specialists and designers.

    * Michael Aidan - Danone Waters - Paris - France
    * Stanley Church - Wallace Church - New York, NY - USA
    * Mark Cowan - Cowan Group - Melbourne - Australia
    * Bruce Duckworth - Turner Duckworth London & San Francisco - UK/US
    * Martin Grimer - Blue Marlin – London - UK
    * André Hindersson - Silver - Stockholm - Sweden
    * Brian Houck - The Dial Corporation (Henkel) - Scottsdale, AZ - USA
    * Yoji Nobuto - Shiseido - Tokyo - Japan
    * Adrian Pierini - Pierini Partners - Buenos Aires - Argentina
    * Olof ten Hoorn - Design Bridge Amsterdam - Holland
    * Jennifer Tsai - Proad Identity - Taipei - Taiwan
    * Yuan Zong Lei - Jahwa Group - Shanghai - China

The jury will be chaired by Gerard Caron, founder of Carre Noir (France) and publisher of the site www.admirabledesign.com

The jury will give out 5 types of awards: Bronze, Silver, Gold, Platinum and Diamond Pentawards.

In order to judge comparable creations, the presented works will be grouped in 5 major categories and more than 40 sub-categories.

Registration will be open online from the 5 April to 21 May 2010 for all packaging, or line of packaging, created or placed on the market since 1 January 2009, anywhere in the world.